Deliver accurate marketing data to your clients

UTM Link Manager helps you create, manage, and shorten UTM tracking links for your marketing campaigns.

It's like rocket fuel for marketing insights - keeping you organized and ready to see exactly what is driving sales.

Powering data-driven agencies and marketers

Fast + foolproof link creation

Whenever you create a link, we save the data and it's at your fingertips next time you need it. No more wondering whether youΒ use 'twitter.com' or 'twitter'.

Automatic branded shortlinks

Use your own domain (or your client's) to create trustworthy, branded shortlinks (like go.yoursite.com/123). No more long, confusing links or untrustworthy generic shortlinks. Setup takes less than 2 minutes and after that, it's all automated!

Best-practice presets

If you don't already have a naming convention, we include presets that follow UTM best practices. Plus, they're editable if you decide to do things differently.

Add images + private notes to your links

The perfect tool for paid media campaigns. Include a screenshot of your ad, button, banner, or other creative and store it alongside your link for easy reference.

Search, filter, and sort your links

Find whatever link you need in just a few clicks, whether it's from yesterday or last year. Get the whole picture when analyzing results and planning your next campaign.

Supercharge your Google Analytics. Try it today!

After your trial, UTM Link Manager is just $9/month.

Start 14-day trial

Or, see UTMΒ Link Manager in action with these demo videos.

Testimonial Quote

I definitely recommend UTM Link Manager to digital marketers & entrepreneurs. As a digital marketing agency it's crucial to gather data/insights on every campaign, this is a great tool for creating and managing UTM Links.

Founder
Digital marketing agency
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I really like that UTM Link Manager saves my links in a history that I can reference later. I feel like with Google they are lost forever once I make one.

Head of Customer Experience

B2B SaaS
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*bows down* I am sending this to every media agency - I literally had 10 calls today because of UTM tracking links...

Founder

Media agency
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Extremely useful for folks who are looking for a simple interface to create and manage tracking tags, or who don't currently use utm tagging and need a tool to get started

CEO

Marketing analytics agency
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UTM Link Manager has been a useful business tool for us to quickly and easily setup and identify the success of various campaigns. It saves us time and ensures we are appropriately tracking all digital channel

Marketing Director

B2C Subscription Firm

Setup takes less than 2 minutes.

After creating your account, follow our step-by-step guide to get your own branded shortlink. This puts your brand first and builds trust with your audience.

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Once your shortlink is up, start building your link library. Not sure where to start? Check out our demo videos to get some inspiration.

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Now that your links are live, start measuring traffic and conversions across your domains. UTM link data will automatically populate under the 'Campaigns' tab in Google Analytics.

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Not a UTM tracking expert?
Become one in 5 days, for free.

Learn everything you need to harness the power of UTMs with our 5-day email course.

Plus, you'll get bonus resources like our own UTM tracking system, a custom Google Analytics dashboard, and more!